Pranitan Phornprapha
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Pranitan (Pete) Phornprapha is the third generation of the Siam Motors family. He currently leads the construction and heavy equipment and business development of the group and works as President and CEO of Bangkok Komatsu Sales Co., Ltd. He leads a very active lifestyle, travels extensively and has an interest in the arts, music, and cultural trends. His key passion is creating environmental impact, and is the Founder and CEO of Scratch First Co, Ltd. since Y2014, promoting sustainable living through “Wonderfruit” – a celebration of art, music, food and ideas to catalyze positive impact.
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